creative content marketing

services

I help marketing teams make better content.

I do this in a number of ways.

training

I help teams:

  • Generate better content ideas
  • Assess ideas critically and constructively
  • Choose the right visual and interactive formats
  • Pitch ideas in a clear and compelling way

The above can be delivered as:

  • Team training and coaching
  • One-to-one training and coaching
  • Hands-on workshops – where we work through activities and projects together
  • Ongoing support and feedback – get continual feedback on your work to help you make important distinctions and improve the way you think about content

building content teams

Looking to build your content team?

I can help you:

  • Spot weaknesses and strengths in your team
  • Develop capabilities within the team
  • Hire the right people
  • Improve the way your team think about and talk about ideas
  • Establish shared frameworks for developing and critiquing ideas
  • Improve the communication within your team
  • Go way beyond the effectiveness of traditional brainstorming
  • Develop a more defined creative process
  • Make content you can be proud of
  • Create content that gets results

consulting

Do you want help responding to a content brief?

I can help with idea generation and pitching. I can also provide continued support throughout production and promotion.

content creation

Want to hire someone to create content for you?

I can take care of the whole thing.

I work with a collective of designers, data analysts, developers, and PRs to create and promote content.

contact me

If there’s a specific challenge or opportunity you think I could help you with, let’s discuss.

Email me at:

mark@markjohnstone.co